Monday 16 June 2008

Pimco: mantra?

Dear oh dear. Pimco has come out with a new mantra. Or maybe it has always had it, I don't know. All I do know is: MANAGE RISK, DELIVER RETURNS will not work in the age of mystical capitalism.

Pimco reckons we should put its simple mantra to work for us. Can I take a rain check?

LOVE MONEY. LOVE THE BURNING.
LOVE MONEY. LOVE THE BURNING.
LOVE MONEY. LOVE THE BURNING.

That's more like it.