Thursday, 10 March 2016

Amadeus Capital leads investment into IndiaMART

Yeah, another PR email. Let's get it done quickly because I'm not in the mood. Right, what's going on?

Ooh, rock me Amadeus Capital. Rock me Amadeus Capital, rock me Amadeus Capital. Rock me all the time to the top.

Er ... No.

Bhavani Rana, who led the investment on behalf of Amadeus Capital, commented, "Leading the Series C financing into IndiaMART, India's most successful B2B classified listing marketplace, represents Amadeus Capital's first direct investment in India. The investment fits Amadeus' strategy of backing entrepreneurs benefiting from increased penetration of digital technology in emerging markets. As MSMEs in India increasingly come online, IndiaMART offers buyers a trusted platform and tools to search from over 30 million products and connect with reliable competitive suppliers. Through its subsidiary Tolexo, IndiaMART is able to utilise data to help consummate transactions within the platform. We are excited to be working with founders Dinesh and Brijesh as they grow and expand into new market segments."

Seems reasonable. Happy? I am.


Not really. Not really happy. Not really. Never mind, eh? It's the end of another week. Thank God! Thank you, God, for Thursday evening.